Color Preferences Test
A shade can remind you of a place, change the mood of a room or simply catch your eye. Find out how your preferences shift across settings, objects and self-expression.
Your favorite shade is only one piece of the story. The questions look at association, vividness, environment, self-expression and how context changes what appeals to you.
There are no right color choices here. Respond to the experiences that resemble your own and receive a free basic profile of five preference areas.
What your answers explore
Mood and associations
How colors connect with your personal memories and feelings.
Energy and intensity
Your preference for vividness, softness and visual energy.
Color in environments
How color choices shape your comfort in spaces and objects.
Personal expression
How you use color to communicate taste, mood or identity.
Preference across contexts
How your preferences shift with season, purpose and associations.
A closer look at your responses
The optional detailed report connects the separate scores to your selected answers. It gives an interpretation for each area, a complete response review and reflection prompts based on the situations covered here.
Similar scores can come from different answers. Looking at the item-level review can show whether one particular situation shaped your result or whether several experiences pointed in the same direction.
Free test and basic information
You can take all 30 questions and read the basic information for free. An optional premium analysis is available as a one-time purchase. It adds the full area-by-area interpretation, personal answer review, downloadable report and the companion e-book The Colors You Choose: A Guide to Personal Preference.
How to take the test
There are no right color choices here. Respond to the experiences that resemble your own and receive a free basic profile of five preference areas.
Choose one response for every statement. Answer from recent experience rather than what you think the ideal response should be. If your answer changes by setting, choose the option that best reflects the situations you considered.
How to read your result
Each area is scored independently from 0 to 100. Scores do not need to add up to 100, and the bands describe the statements in this set rather than a population ranking. The detailed report explains the interpretation matched to each area and keeps your answers available for review.
Three related tests
Frequently asked questions
Is the test free?
The questionnaire and basic information are free. The premium detailed analysis is optional.
What does the detailed report add?
It shows your area interpretations, the answers behind them, reflection prompts and a downloadable personal report with the companion e-book.
How many questions are included?
This version contains 30 original questions. Most people will need around 8 minutes.
